When this happens, our promiscuous brain has worked its combinatorial magic, causing us to feel good
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When this happens, our promiscuous brain has worked its combinatorial magic, causing us to feel good
when we witness someone else’s misfortune.
Schadenfreude, like envy, causes us to self-evaluate, looking inside of ourselves to assess our net
worth relative to others. We know from a large body of studies, several carried out by the American
social psychologist Roy Baumeister, that when an individual’s sense of self-worth is threatened,
especially those individuals with more narcissistic and overly confident personalities, aggression often
follows. The more personally threatened we feel, the more pleasure we should feel when someone else
suffers. The Dutch psychologist Wilco van Dijk tested this idea with two simple experiments. In both
experiments, subjects filled out a questionnaire that they believed evaluated their intellectual strengths.
Upon completion and scoring of the questionnaire, some were told that they had utterly flopped, scoring
in the lowest 10% of all subjects, while others were told that they performed brilliantly, scoring in the
upper 10%. Next, all subjects read a scenario in which someone suffers a misfortune. For example, in one
scenario, a student rents an expensive car to show off at a party, but then drives the car into a river, not
only damaging the car but requiring the fire department to tow it out. Those whose sense of self-worth
was threatened by the abominable test score were more likely to say that they felt good about the
misfortune, including smirks and laughter in response to the show off who submerged his rented car.
These results powerfully show that schadenfreude serves the beneficial function of hoisting our own self-
worth. When our self-worth has been challenged, for whatever reason, we feel better knowing that
someone else is worse off, regardless of context or direct relevance.
Our desire to see others suffer so that we may feel better can escalate to absurd levels, especially
when it is fueled by ideology. Beliefs can blind us to the cost-benefit analysis, motivating us to see harm
done to those outside of our inner sanctum even if it hurts us as well. Religious and political ideologies
are two of the hotspots that can drive entirely irrational desires and absurd attributions.
The American psychologist Richard Smith explored whether an individual’s political convictions
influenced the intensity of schadenfreude when witnessing a member of another party suffer, including
cases where society at large also suffers. Smith initiated the study prior to the US Presidential elections in
2004 involving Republican George W. Bush and Democrat John Kerry; during this period, the
Republicans controlled both executive branches of the government. Each subject — all college
undergraduates — provided information about party affiliation and strength of support for the policies
and beliefs of their party. Next, every subject read and provided reactions to short newspaper articles
describing tragicomic moments for the two candidates, one in which Bush fell off his bicycle while
riding, and the other involving Kerry wearing a bizarre space outfit during a visit to NASA. Last,
subjects read and reacted to an article describing job losses and the economic downturn facing the nation
— an article meant to capture an objective cost to all members of society, irrespective of party affiliation.
Hauser Chapter 2. Runaway desire 74
HOUSE_OVERSIGHT_012820
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